Effective Date: July 21, 2026
Last Updated: July 21, 2026
This Privacy Policy (“Policy”) describes how Beyond Better Foods, LLC (“BBF,” “we,” or “us”) treats personal information on our websites, applications, and platforms where this Policy is posted (the “Platform”).
This Platform is intended for use by individuals located within the United States.
BBF collects information from and about you. Examples of the information we may collect include:
BBF collects information through various channels:
For example, when you:
When you visit and navigate our Platform, enable location features, or interact with sponsored links and ads, we and third-party vendors automatically collect device and usage data over time across different sites.
We may receive information about you from:
We may combine offline data with online Platform data, or merge information across your various devices.
We use your information for the following purposes:
Our Platform is intended for adults. We do not knowingly collect personal data from children under 13 and strive to comply with COPPA (Children’s Online Privacy Protection Act). If you believe a child under 13 has provided us with personal information, please contact us at hi@fruitriot.com or write to us at the address at the bottom of this policy. Please mark inquiries “COPPA Information Request.”
If you opt in to receive promotional text messages (SMS/MMS) from us, we collect your phone number and interaction details.
You may unsubscribe from marketing emails by following the “Unsubscribe” instructions inside any promotional message. Transactional account emails will still be sent.
We use cookies, web beacons, pixels, and scripts (such as Meta Pixel and TikTok Pixel) for site functionality, analytics, and targeted ads. You can update your preferences at any time by clicking the cookie icon/“Cookie Preferences” link in our website footer to launch our Consent Management Platform (Osano).
Under certain U.S. state privacy laws (including California, Colorado, Connecticut, Virginia, and others), allowing ad networks to collect browsing activity via cookies/pixels may be legally considered a “sale,” “sharing,” or use of data for “targeted advertising.”
You have the right to opt out of the sale or sharing of your personal information for targeted advertising by:
If you are a California resident, the California Consumer Privacy Act, as amended by the California Privacy Rights Act (CCPA/CPRA), provides you with specific rights regarding your personal information:
• Right to Know & Access: You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources, the business purposes for collection, and the categories of third parties with whom it was shared.
• Right to Delete: You have the right to request that we delete personal information we have collected from you, subject to certain legal exceptions (such as completing an ongoing order or legal compliance).
• Right to Correct: You have the right to request that we correct inaccurate personal information that we maintain about you.
• Right to Opt Out of Sale or Sharing: You have the right to opt out of the “sale” or “sharing” of your personal information for targeted advertising. You may exercise this right at any time by clicking the “Your Privacy Choices” / Cookie Preferences link in our website footer or by enabling a recognized Global Privacy Control (GPC) signal.
• Right to Non-Discrimination: We will not discriminate against you (e.g., deny goods, charge different prices, or provide lower quality) for exercising any of your California privacy rights.
To exercise your Right to Know, Delete, or Correct, please click HERE or submit a request by emailing hi@fruitriot.com with the subject line “California Consumer Privacy Request” or by contacting us using the details at the bottom of this policy.
California residents may request details once per calendar year regarding personal information shared with third parties for direct marketing purposes under California’s “Shine the Light” law. To submit a request, email hi@fruitriot.com with the subject line “California Shine the Light Inquiry” or submit a request here.
DO NOT TRACK & GLOBAL PRIVACY CONTROL (GPC) SIGNALS
While our Platform does not currently respond to legacy “Do Not Track” (DNT) browser headers, we do recognize and honor Global Privacy Control (GPC) signals. When a GPC signal is detected, Osano automatically opts your browser out of non-essential cookies and targeted advertising tracking.
In addition to managing your preferences via our website footer, you may also opt out of participating ad networks through the Digital Advertising Alliance (DAA) consumer choice page at optout.aboutads.info.
Data Retention: We retain the personal information we collect only for as long as reasonably necessary to fulfill the operational purposes for which it was collected (such as processing orders, maintaining customer accounts, and preventing fraud), or as required by applicable tax, accounting, or legal retention rules.
Sensitive Personal Information: BBF does not collect or process Sensitive Personal Information (as defined under California privacy law, such as precise geolocation, government identifiers, financial account credentials, or health data) for the purpose of inferring characteristics about consumers or for any secondary advertising purposes.
We use reasonable administrative, technical, and physical safeguards to protect personal data. However, no internet transmission is 100% secure. Information may be stored and processed inside or outside of the United States.
Our Platform may contain links to external websites not operated by BBF. We are not responsible for the privacy practices or content of third-party sites.
We may update this Policy periodically. Material changes will be notified as required by law and updated directly on this page.
If you have questions, comments, or wish to update your personal information, please contact us at:
Beyond Better Foods, LLC
Attn: Legal / Privacy Department
Email: hi@fruitriot.com
196 West Ashland Street, STE #635
Doylestown, PA 18901